Insight: It is no exaggeration to say that the world has gone mobile. The adaption and overall influence of smart phones influence millions of lives across the world in a relatively short time. Peoples reading habits have changed with the Internet but also the arrival of the tablet and other devices, they have changed the way we look at literature and made it more accessible and portable. Today’s digital driven society and the influence they yield within our day-to-day lives grow with each passing day. In order for business to grow you need to take advantage of the ever growing online arena and the numerous advantages that it entails.
Solution: A digital brochure platform to tap into these advantages to expand awareness of Cat work tool solutions, create new leads and generate revenue. The digital platform will become a powerful way to keep readers interested in Cat work tools and maintain loyalty with a two-way communication channel. A push and pull strategy (digital out customer in).